Quick Contact

Contact:
978.394.3833

E-mail:
cruz@anibalcruz.info

Awards
W3 (Creativity): Gold, 2008

W3 (Creativity): Silver, 2008

MITX (Interactive Innovation): Gold, 2008

Adrians (Marketing): Bronze, 2008

Adobe Labs Showcase
Phi Kappa Phi National Honor Society

Alpha Kappa Delta International Honor Society

All-American Scholar Collegiate Award (1997)

Ronald E. McNair Stipend (Awarded by the Ronald E. McNair Post Baccalaureate Achievement Program Summer Research Institute at Salem State College (1997, 1998))

Forten Scholarship (Awarded by the Honors department (1997, 1998, 1999))

Dean’s list at Salem State College (every semester)

Academic Excellence Award (1998, 1999, Highest G.P.A. in Honor's Program)

Art Institute of Boston Portfolio Competition Award (1986, 1987)

Art Institute of Boston Annual Freshman Exhibition Award (1987)

Dean’s list at Art Institute of Boston (1987)

Research Publications
“Megan’s Law: Constitutional or not?” McNair Research Journal, II (Summer, 1997) 23-30. Elizabeth Blood, Ph.D. and Chanasai Tinegtrakul, Ph.D. (Eds.)

Public Speaking
"Megan's Law: A comparison and analysis of Megan's Law on a national level," 24th Annual New England Undergraduate Research Conference in Sociology, North Andover, Massachusetts, April 10, 1999

"Megan's Law: Constitutional or not?" 6th Annual National Ronald E. McNair Research Conference, Delavan, Wisconsin, November 7-9, 1997.

Languages
Fluent in English and Spanish.

Working knowledge of Portuguese.

References
References are available upon request.

Client List

A - E

A to Z for Kids
ABLMusic
ACS
Alejandro Luna
AnneseDMD
Anthony's Key Resort
Arevalo Arte
Arrow Flooring
Bill Hansen Catering
Best Western
The Bostong Group
Boston PainCare Center
Brewhouse Cafe & Grill
By Dana Designs
Celebrity Cruiselines
Chois Tae Kwon Do
Columbo Yogurt
Commercial Ware
Costa Cruiselines
Creative Spin
CubartEdu
CustomMade
Daniela Wicki
Debt Away USA,
Dedalos
Devtel
Dinner at a Ring
Doctor Notifications
Dog Outer Gear
Elite Detectives
Evolutions Motor Sports

F - J
Falbo, Solari & Goldberg
Florida Center for Urogynecology
FuseIdeas
Gator Park
Global Medicom
Grand Cru Catering
HaloEffect
Harvard GSD
Herscott & Cooper
Hollub Construction Group
Hugo Sotolongo & Associates
IFG
Imagine...
Institute for Medical Education and Research
IncampoDMD
Ipswich Boat & Storage
Jack Morton
Jeff Wolf
JC Marketing
JMV Classics
Jim Vogelman
K - O
Kingsbury Academy
Kiribati Government
Laurence Elder
Leading Caterers of America
Lightspeed Designs
Lukas Metal Company
Mami Chula Style
Mark Eisner & Associates
MeshGrills
Miami/NewYork 2004
Michael J. O'Malley TKD
Miles River Sand & Gravel
Morgan Joseph, LLC
Mortgage Pro Consultants
MSC Cruises
Nautilus
NCL Cruise liness
New Media Solutions
NFW
Offshore Passion, Corp
O'Malley Tae Kwon Do Center
Omega Pizza
P - T
Palm Lane Spa Group
Pastry Queen
Paul (European Bread Company)
PDH Inc.
Perez Apple & Company
Pinnacle Partners
Point A Creative
Presto Painting
Quality Assured Software, Inc.
Randolph Associates
RedSox Tix
Revere Police, MA
Riava Realty
Rifidi
Royal Carribean Cruises
Sapient
Savant Design Group
Saxena White, P.A.
Scott A. Marcus, P.A.
Securelaw
Spectrum Industries
The Soapbos Studio
Sol Azteca Restaurant
South Beach Bikinis
Sweets to Nuts
The Creators Group
The Bankers Club
The Group (Advanced Marketing and Advertising)
The Reflective Designer
Trescott & Drucker
TSS
Tufts, Inc.
U - Z
Weddings & Events International, US Virgin Islands
World Wide Autos
ZuZuBlue

PORTFOLIO

OTHER WORK

  • WEB
  • CROSS MEDIUM
  • PRINT
  • CORPORATE IDENTITY
  • MULTIMEDIA
  • 3D

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RESUME

  • PROFILE
  • EXPERIENCE
  • EDUCATION
  • 24+ years of combined web, interactive & print design experience;
    • 15+ years of web design experience using industry standard software on both MACs and PCs;
    • 15+ years of experience as an illustrator and designer;
  • 12+ years in project management / account management experience;
  • 10+ years of leading a creative/production team;
  • Extensive knowledge of print design and web design tools and applications such as Adobe Photoshop; Illustrator, Dreamweaver, Fireworks, InDesign and QuarkExpress;
  • Proficient in HTML, DHTML, CSS, 2D & 3D applications such as Flash, Lightwave and Blender;
  • Familiar with ActionScript, Javaxcript, jQuery, XML, and the Spry (Ajax) framework;
  • Ability to solve complex design problems through research, analysis and implementation using the most appropriate tools to accomplish the design goal;
  • Ability to identify and propose alternative solutions;
  • Ability to define and establish objectives for assigned tasks;
  • Ability to work and move projects forward in a changing environment;
  • Excellent interpersonal, written and communication skills;
  • Extremely eager and quick to learn new technologies.

I-volutions, Inc., Boston, MA / Miami, FL June 2002 - Present
Creative Director / Co-Founder:

Provide creative and technical leadership in the development of a variety of projects across different mediums for small to large companies and organizations. Projects range from a simple logo to a full corporate identity package with print advertising materials and/or small to large fully dynamic web sites using the latest technologies and database applications. Responsibilities include:

  • Managing all aspects of client relationships as well as individual projects;
  • Managing teams of programmers, developers and designers;
  • Scheduling milestones (e.g., reviews) with clients and the project team;
  • Handling client requests and coordinating them with team members;
  • Consulting with clients on the best approach to accomplish their goals;
  • Conceptualizing, directing and delivering all client marketing materials;
  • Coordinating and training client staff on usage of products developed;
  • Consistently managing multiple projects while always meeting client's deadlines and exceeding client expectations;
  • Developing new strategies and partnerships through various marketing outlets to generate new business.

DIGITAS, Boston, MA August 20007 - July 2010
Senior Art Director:

Responsible for the conception, design, and execution of innovative visual materials for integrated, cross channel initiatives including: large web initiatives, online advertising and digital marketing. Assist the Creative Director in improving the conceptual, technical and creative performance of staff within the group. Responsibilites include but not limited to:

  • Creating a range of concepts and designs for each project and partnering with copywriters to ensure the art direction and visual presentation supports the concept.
  • Communicating visual designs, motion design, concepts and storyboards through presentations and securing client approval of recommended designs.
  • Leading teams of (on/offshore) designers and production artists to execute cross channel and digital work.

Institute For Medical Education & Research, Inc., Miami, FL August 2005 - August 2006
Creative / IT Director:

Provided creative leadership in the development of a variety of mediums: print, web, CD applications and media players. Recruited by the President/founder of the company for this position.

  • Created, supervised and managed multimedia and web applications departments to handle their growing needs;
  • Coordinated conceptual meetings with the medical and editorial departments to gather information needed to accurately communicate the scientific and educational goals;
  • Managed the teams concept development based on team members skill level and style preferences;
  • Solved any design issues that arose by working with team members to find the best solution;
  • Implemented the concept's migration across multiple mediums;
  • Worked with team to design and execute graphical interface treatments for on-line computer based training programs (CBTs);
  • Developed system flow charts, drafted project specifications and designed the user interface for all systems: Online registration system; internal time-tracking system, dynamic podcasting application;
  • Responsiblemaintaining office's IT Infrastructure Infrastructure and solving all computer related issues;
  • Continue to consult and sub-contract with them on cutting edge technologies and their CBT implementations and provide them with 3d animations and imagery when needed.

Institute For Medical Education & Research, Inc., Miami, FL January 2005 - August 2005
Art Director / Designer:

Provided creative leadership in the development of a variety of mediums: print, web, and multimedia. Recruited by the President/founder of the company for this position.

Creative Illusions, Peabody, MA May 1999 - July 2002
Creative Director, Founder /Partner:

Conceptualized, developed and maintained web sites for corporate and professional clients. Work with clients to perform needs assessment and determine design perimeters and site architecture including domain registration, web host platform, site promotion and training.

Freelance Illustrator/Designer, Peabody, MA: May 1989 - September 1999

Produce artwork for various regional advertising agencies and companies; advertising campaigns, book covers, posters, trade publications and tape covers on a contractual basis.

Falbo, Solari & Godberg, P.C., Peabody, MA: May 1998 - August 2000 
Law Clerk:

Law Clerk: Independently handle assigned civil cases.  Prepare interrogatories and requests for documents in personal injury and breach of contract litigation.  Prepare settlement packages for personal injury cases.  Handled investigations of assigned cases. Draft memorandums, legal and business letters.  Perform various legal recordings at the Registry of Deeds, including but not limited to deeds, mortgages, municipal tax liens and mortgage assignments.

SALEM STATE COLLEGE, Salem, MA: September 1996 - May 1999 

Bachelor of Science Degree: 1999, Summa Cum Laude, G.P.A.: 3.94
Major:  Criminal Justice with a concentration in Research and Planning
Minor:  Sociology

*ART INSTITUTE OF BOSTON, Boston, MA: September 1986 - May 1989

Diploma: Illustration (3 full years of accredited courses)

*The very next year the Art Institue of Boston started offering a Bachelor's degree and are now known as the Art Institue of Boston at Lesley University.